Local LBK launches new app to support small businesses - FOX34 Lubbock

Local LBK launches new app to support small businesses

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LUBBOCK, Texas -

As the pandemic continues, it's important to find safe ways to enjoy yourself and help others. 

Taylor McAlpine and Derek Johnston are both Lubbock natives. Together as founder and co-founder of Local LBK, they created an app that makes supporting small businesses even easier.

"We were kind of tired of the attitude among people our age that grew up in Lubbock saying 'this town is the worst, I gotta get out of here and go to Dallas or Austin,'" Johnston said. "We love this town and thought there were really great things about it and we wanted to share that with the community, we wanted to change that perception."

At the time, there was not a platform out there for people to know what was going on in town.

"With the new app, we help people experience Lubbock, save money and support the community all at the same time," McAlpine said. 

The Local LBK app took a year to build and it launched earlier this week. 

"A lot of people are really excited to unify and support local especially right now during COVID-19," McAlpine said. "We've had 400 user accounts already created within a week, multiple reward subscriptions already subscribed and using them in the community."

The app has discounts and rewards at more than 90 businesses in Lubbock. It's costs $5 dollars to subscribe.

"There are a lot of great rewards like 10 percent off, free appetizers, free dessert and there's a restaurant here in town that has a secret menu just for Local LBK members," Johnston explained. "We're building up a new calendar of events so when students come to town, not only can they find the great restaurants that are around campus, but also the weird concerts and art shows and film screenings and stuff like that."

The only criteria for a business to partner with Local LBK is it must be local and independent. 

"We want this to be an inclusive platform," McAlpine said. "We don't want price point to be a barrier for anyone, so we want mom and pop shops, hole in the wall places all to be able to join so we can help people shop, support and live like a local."

Its motto, "live like a local" is special to the founders. 

"To me it means getting involved and caring," McAlpine said. "The enemy we're fighting is apathy, so we're trying to be a platform that helps people know about their options and helps them have a better experience."

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